About six months ago, Maggie and I walked into our neighborhood Apple Store. She needed a new MacBook for her business and it was right by the Roasterie, so I obliged. For those of you reading this who don’t know Roasterie, think of the best coffee...
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Last year I spoke to a group of strategic communications students at Mizzou. When it came my turn to answer audience questions, I was ready for anything. Except the question I got asked. How would you define public relations? Really, I thought? Shouldn’t these...
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You may think the Pilgrims and Indians invented Thanksgiving, but you’d be wrong. I’m here to tell you that it was the NCAA and NFL. I don’t know about you, but I am like a kid in a candy store at this time of year. Starting Thursday, for the next four...
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Yesterday, Rupert Murdoch ended up with egg all over his face. Well, actually, it was shaving cream. To be fair, Murdoch and his son did some things right, including apologizing and admitting making mistakes...
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I'm a business communications consultant at Fleishman-Hillard. I used to call myself a PR professional, but I don't use that term anymore because people hear PR and they think only media relations.We do a lot more than that at Fleishman-Hillard Kansas City (FHKC). I specialize in social media, but am trying hard to brush up on my measurement and analytics. Every strategic consulting conversation should start with your business goals and how communications can help you reach them. My motto: "Your brand is what your customers say it is." 
