Communicators, tech geeks and social media addicts descend on Austin later this week for the South By Southwest Interactive festival. Most folks are jumping on a plane to head down. But some are jumping in a car. And for Nate Riggs, Mike Whaling and Team CBus, it’s jumping in a new Chevy with a few friends as part of the SXSW Chevy Road Trip, performing challenges along the way and raising awareness for extremely worthy causes like Adopt-A-Classroom. Here’s their story…
Nate is a business communications strategist and owner of Social Business Strategies, a strategy consulting firm. He blogs consistently and his perspective is always valuable and worth sharing. Mike is also a business and digital strategist and owner of 30 Lines, a communications company designed to help businesses achieve their objectives by engaging their customers and prospects. Mike also blogs and is the moderator of #AptChat, a weekly Twitter chat about the apartment industry.
Follow Nate, Mike and Team Cbus on there trip to Austin via their blog or on Twitter at @TeamCbus.
What is 52 Comms Mix Up? It’s my plan to video interview 52 different PR professionals during 2011. If you have someone you’d like to suggest — including yourself — please send he/she my way.
March 8, 2011
52 Comms Mix Up