Justin Case You Were Wondering

TweetShare    About six months ago, Maggie and I walked into our neighborhood Apple Store. She needed a new MacBook for her business and it was right by the Roasterie, so I obliged. For those of you reading this who don’t know Roasterie, think of the best coffee you’ve ever had and imagine it was [...]

TweetShare  Want to know what it is? The answer might surprise you.  

TweetShare                Usually when we talk about social media on this blog, we’re talking about how brands use the tools to connect with customers. But at SXSW, my Fleishman-Hillard teammates and I got to talk with Social Media Club about using these  tools for a different reason — to [...]

TweetShare  5 from South By is a series of five blog posts covering some of the most interesting news and trends from South By Southwest Interactive conference in Austin, Texas, earlier this month. Today’s post is a guest entry my FH colleague, Steve Bauer, wrote while at SXSW — Steve was talking up the new [...]

TweetShare  Most South By Southwest panels are standing room only and this one was no different.  The moderator asked questions about the next big thing in social media, the panelists provided their two cents and the attendees nodded their heads. It was a good discussion, one worth rolling out of bed early on a Sunday [...]

TweetShare    Steve Jobs once said that Apple doesn’t invest in market research. They invest in people who know how to make products that customers want and need. Example – the iPod. It wasn’t the first digital music player. And it wasn’t the digital music player that could do the most. Microsoft’s Zune had about [...]

TweetShare  You have to feel bad for mobile. 2010 was supposed to be it’s year, but it wasn’t ready for primetime yet. Kind of like Peyton Manning in his first season with the Indianapolis Colts when the team went 3-13 before going 13-3 and winning the division the next year. Then 2011 was supposed to [...]

TweetShare  Remember demerits? When we screwed up in high school, we got a demerit. Get enough demerits and you get a detention. Demerits were the evolution of a check mark next to your name on the board when you were five. Whoever invented the Friday at 5 p.m. deadline should get a demerit. Actually, anyone [...]

TweetShare  Why do so many companies hate having fun? I just don’t get it. Makes no sense to me. I mean, I’m sure these companies aren’t full of boring people. I bet when the employees from these companies go to networking events, they don’t just talk about their key messages. I bet they, perish the [...]

TweetShare    I’m not the biggest fan of Google+. At least, I haven’t been. Too many brands don’t know the fundamentals of Facebook, Twitter, blogs, PR, strategy, on and on, for me to recommend adding another social network to the mix. Too many people have tried to exploit those not sure where G+ should fall [...]

TweetShare  Last week at this time I knew nothing about SOPA. Nothing. When my #pr20chat co-host Heather Whaling mentioned it to me as a topic for our chat, I believe I replied: “Oh yeah, SOPA. I like those after I eat Mexican food.” Get it? SOPA. Sopapillas. Yeah, I know. At least you don’t have [...]