TweetShare Dear Twitter: If it ain’t broke, don’t fix it. “The Google” told me the phrase was coined by a member of Jimmy Carter’s cabinet — Thomas Lance. And while Lance had no understanding of blue birds asking people to “follow me” and couldn’t have begun to explain what a hashtag [...]
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How to save your client money when managing a Twitter chat
November 17, 2011
TweetShare Want to save your clients a few thousand dollars? I knew that would get your attention. But seriously, the next time your client asks about hosting a Twitter party/chat, you can save them a few thousand dollars by recommending they forgo working with a vendor and manage the chat themselves from start to finish. [...]
Tweet Eggs and Spam
July 10, 2011
TweetShare I hate spam. I hate spam. Damn that spam. Damn that spam. Damn that spam. I do not like it…damn that spam. Do you like tweet eggs and spam? I do not like them…damn that spam. I do not like tweet [...]
Can anyone verify how you get a verified Twitter account?
July 7, 2011
TweetShare There are several Twitter mysteries out there — Who are these egg people that tweet spam at us? Why does Twitter search only show results for two or three days prior? How am I all of a sudden not following someone one day that I had been following for [...]
The biggest ripoff in social media
June 11, 2011
TweetShare I don’t believe what I just read. I literally had to close the tab, click the link and read it again. Twitter Director of Revenue Adam Bain told Clickz this week that promoted trends have reached the astronomical price of $120,000. And what’s even more [...]
Why watching TV will never be the same after Bin Laden
May 2, 2011
TweetShare We reached a tipping point Sunday night. One that will go down as comparable to Walter Cronkite’s TV newscasts during World War II, the 2000 presidential election coverage online, CNN.com’s iReport and Janus Krum’s picture of the U.S. Airways plane crash in the Hudson River. Last night [...]
Sports Sunday: Coaches banning Twitter a desperate move
February 6, 2011
Rick Stansbury doesn’t get it. And he’s not the first. Stansbury is just the latest in what’s becoming a long line of college coaches (see Mike Leach) who have banned their teams from using Twitter in what can’t be seen as anything but a last-ditch grasp at maintaining control.
PR 2.0 Chat TV, Episode 1: Etsy and crisis communications
January 17, 2011
Heather and I are very excited to bring you the first episode of PR 2.0 Chat TV. It’s been a long time coming. We had to figure out how the heck we were going to be able to record our Skype calls, find time to record them, then I screwed up the lighting in my office, yada yada (insert other user error). But we finally made it and are hoping you’ll help us make the show better as we move along.
5 reasons off-topic social media posts keep your business on track
January 13, 2011
Every restaurant and bar has regulars. There’s Norm, Cliff and Dr. Krane where everybody knows your name. Homer is a regular at Moe’s Tavern. The 90210 crowd practically paid rent at the Peach Pit. All of these regulars have two things in common — 1) The passion for their hang out of choice and 2) They rarely, if ever, talked about work or school while hanging out.
Taking sides: Should all companies be engaging in social media?
January 10, 2011
Should all companies be engaging in social media? First, let me point out that I’m generally distrusting of absolutes like all, but for the purposes of this discussion lets just go with it. The answer to the question, in my opinion, is “no.”
Are promoted tweets and trends the right biz model for Twitter?
January 6, 2011
Last month, when we were all starting to check out for the holidays, Twitter launched a new online form allowing users to purchase promoted tweets and trending topics. Up until that point, Twitter had been testing these avenues under pressure — sort of, but they haven’t made any money for four-plus year anyway. But this development signified Twitter belief in this paid media option as a tangible business model. And then the rains came.
December 20, 2011
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