Recent Posts

To the person(s) responsible for the Boston Marathon bombings…

Apr 17, 13 To the person(s) responsible for the Boston Marathon bombings…

Posted by in Life, Recent Posts

It must have been satisfying just for a second, in a morbid way only you can understand, to see those bombs go off near the finish line Monday and to watch innocent people fall to the ground with injuries, three of whom would eventually lose their lives. But for someone whose objective was to crush the human spirit, it must have...

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Hilary’s cancer story: Gleevec totally saved my life

Mar 28, 13 Hilary’s cancer story: Gleevec totally saved my life

Posted by in LLS, Recent Posts

I am honored to be a 2013 candidate for the Leukemia Lymphoma Society Man/Woman of the Year campaign. Each year, 25-30 individuals dedicate 10 weeks (March 7-May 23 this year) to reach out to their community and raise more than $500,000 for the Leukemia and Lymphoma Society (LLS). I will be sharing a cancer story each week of the...

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SXSW Rewind: Real-time marketing takes practice

Mar 24, 13 SXSW Rewind: Real-time marketing takes practice

Posted by in Recent Posts, SXSW

Over the next few days, I’ll be sharing some session recaps and learnings from my trip to SXSW last week with 20 of my FH colleagues. This post came from a pop-up session on 6th Street designed to highlight Oreo’s recent real0time marketing successes at the Super Bowl and The Grammy’s. For a deep dive into all of our...

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SXSW Rewind: The Top Ten Twitter TV Stats

Mar 18, 13 SXSW Rewind: The Top Ten Twitter TV Stats

Posted by in Recent Posts, SXSW

Over the next few days, I’ll be sharing some session recaps and learnings from my trip to SXSW last week with 20 of my FH colleagues. This post stemmed from a session by Jenn Deering Davis on how Twitter impacts our TV habits. For a deep dive into all of our SXSW coverage and our BlackBox activation at SXSW, check out...

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SXSW Rewind: How to measure social media

Mar 17, 13 SXSW Rewind: How to measure social media

Posted by in Measurement, Recent Posts

Over the next few days, I’ll be sharing some session recaps and learnings from my trip to SXSW last week with 20 of my FH colleagues. This post stemmed from a session by Nichole Kelly called The ROI of Social Media. For a deep dive into all of our SXSW coverage and our BlackBox activation at SXSW, check out...

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5 people you have to meet at SXSW this week

Mar 08, 13 5 people you have to meet at SXSW this week

Posted by in Recent Posts, SXSW

SXSW is an incredible experience. But it can be a bit overwhelming at times. However, if you focus on meeting the five people below you’ll leave Austin with: Several new friends Renewed sense of direction Smartphone with full battery Colored bracelet collection that would make any 5-year-old jealous Full, potentially queasy...

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