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The difference between winning and losing Part 2: Company culture

May 30, 2012

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TweetShare  In Built to Last, Jim Collins and Jerry Porras show that companies that consistently focused on building strong corporate cultures over a series of decades outperformed companies that didn’t by a factor of six and outperformed the general stock market by a factor of 15. Like Ferris said in the bathroom of Chez Quis: [...]

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The difference between winning and losing: Part 1

May 10, 2012

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TweetShare  This is part one of a three-part series exploring the mental and cultural aspects behind winning and losing. Starting off with a Royals example. I know, you’re shocked. It’s the first week of the season, and new Royals closer Jonathon Broxton steps to the mound in the bottom of the 12th inning, trying to [...]

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WOM in-depth: 4 different types of online relationships

August 28, 2011

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TweetShare                        You’re online relationships aren’t as strong as you think. There, I said it. I’ve been thinking a lot about relationships this past week. Don’t worry, I’m not going to go all Dr. Drew or Dr. Phil on you in this post. I don’t [...]

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WOM in-depth: Choose your own adventure

August 26, 2011

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TweetShare  I’ve been feeling left out lately. Kind of like a 35-year-old who just heard about snap bracelets for the first time. Everyone’s been blogging about Peter Shankman-this and Morton’s Steakgate-that. And I’m just now getting a chance to cut into the issue — obligatory steak joke required. So here goes nothing. I think I’ll [...]

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WOM in-depth: Why I’m going to quit using the word influence

August 24, 2011

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TweetShare                            I’m quitting influence. Like people quit smoking or drinking. Because I have a problem. And I don’t think I’m the only one. Actually, I’m not going to quit using the word influence entirely. But I do plan to cut back. If [...]

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8 ways to beat social media skepticism in regulated industries

June 13, 2011

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TweetShare                    This is the sixth in an in-depth series of posts recapping the Blogworld NYC experience. What I learned, who I met, how I’m planning to apply it all to my day job. It’s easy to condemn the skeptics and say companies should be doing this [...]

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52 Comms Mixup video 10 (BlogWorld edition): Chuck Hemann

June 8, 2011

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TweetShare                        This is the fifth in a series of posts recapping the Blogworld NYC experience. What I learned, who I met, how I’m planning to apply it all to my day job. When it comes to communications pros I would recommend, the list is [...]

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52 Comms Mixup video 9 (BlogWorld edition): Damion White

June 2, 2011

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TweetShare                          This is the fourth in a week-long series of posts recapping the Blogworld NYC experience. What I learned, who I met, how I’m planning to apply it all to my day job. Every time I go to a conference, I always meet [...]

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My biggest takeaway from BlogWorld: Employee-powered SEO

June 1, 2011

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TweetShare                    This is the third in a week-long series of posts recapping the Blogworld NYC experience. What I learned, who I met, how I’m planning to apply it all to my day job. How do you come up with your blog post ideas? It varies for [...]

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52 Comms Mixup video 8 (BlogWorld edition): Tim Hayden

May 31, 2011

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TweetShare                  This is the second in a week-long series of posts recapping the Blogworld NYC experience. What I learned, who I met, how I’m planning to apply it all to my day job. Every time I go to a conference, there is always session I miss that [...]

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77 ah-ha moments from Blogworld NYC

May 28, 2011

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TweetShare                        This is the first in a week-long series of posts recapping the Blogworld NYC experience. What I learned, who I met, how I’m planning to apply it all to my day job. A good brainstorm, strategy, blog post always starts with data. Research [...]

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