Tag Archives: B2B

52 Comms Mixup video 11: Anna Barcelos

June 15, 2011

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TweetShare                  Integrated marketing communications (IMC) is one of the most interesting topics in our industry because so many people talk about it but so few companies are actually putting it into practice. IMC is hard. It takes time. It’s a culture shift of the nth degree. You [...]

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6 B2B social media questions I could use your help answering

March 8, 2011

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TweetShare                I’ve been a part of two B2B social media bootcamps over the past couple of weeks. I feel like we have a solid approach to these sessions at FH even though our botcamps don’t involve any cammo gear or yelling at clients who don’t tweet fast enough [...]

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